4 minute read From tailored Netflix recommendations to eerily accurate email offers, hyper-personalisation has quickly become the standard in digital experiences. What Is Hyper-Personalisation? In a sea of digital noise, customers don’t just want to be seen, they want...
In my professional career, I write often as a consultant and trainer – speeches, reports, proposals, white papers, essays, studies, data analysis, academic lesson plans, project plans, training course designs and more. I am also a published Author and the Editor of a...
People go where they are welcomed and stay where they feel valued. 2023 challenged the idea of safe spaces. Safe spaces were disrupted by disputes, digitization, divided boards, layoffs, wars, home invasions, corrupt practices, grafted deals, theft and more. Post...
Building a team is not as simple as choosing more people to bring on board. Having been on both sides of the recruitment funnel, as a candidate and as a recruiter, here’s the other side of the recruitment coin – the side that employers rarely talk about. Yes, we may...
Learning a new skill can be difficult, especially if it forces you to push past your comfort zone. Similarly, being a salesperson can be challenging, especially when you are facing stiff competition and demanding customers. However, with the right skills and attitude,...
Small businesses appear on the scene every day, but many vanish just as quickly. Despite the high failure rate of start-ups, many entrepreneurs continue to launch business ventures, feverishly focusing on product / service developments and features, tinkering with...
When faced with a decision, being “in the right” is not the only consideration. Leaders know when to speak up. There is a discernible difference between speaking and speaking up. From the mundane to the extraordinary, how you use your voice matters to those around you...
St. Kitts and Nevis builds its economy based on tourism. Kittians understand what this requires and demands of them. I visited St. Kitts for the first time with a group of Trinidadian soca artistes and band members for the St. Kitts Music Festival (22nd – 25th June,...
April 4th, 2022 | 5 min read In the slap heard around the world.... What's the lesson here? Don't tell jokes? No. That's actually someone's job. A Comedian. At one historical point, it used to be a Court Jester. Jokes will continue. Not everyone will care about...